America Still Runs on Dunkin’ — A Coffee Story that Still PerksCoffee and Donuts to Go — While Starbucks struggles to remember what made it special, Dunkin’ offers brand longevity through story…9h ago9h ago
Brand Memory Matters. How Many CEOs Does It Take to Remember a Brand Story?We might subtitle this brand story, “Wake Up and Smell the Coffee!” Or perhaps, “Don’t forget who you are and where you came from!”6d ago6d ago
Efficiency Without a Soul: The DOGE DelusionThe Rudescribe’s War of the Words: Efficiency vs. EfficacyMar 13Mar 13
Part 2: Who Died and Made You King? What Might Serve Better than the Old King?After calling out the old CEO power structure, the Rudescribe seeks alternatives. Well, we have perused our history; now what to do we do?Feb 25Feb 25
Who Died and Made You King? Why is the Royal CEO model so popular?A Ramble from the Rudescribe. Where does our devotion to the CEO power structure come from? A quick trip through history gives some clues.Feb 25Feb 25
A Recent History of Hateful Things (2016–2025)Ted note: I discovered Chapter One from 2016 in an old folder stored in Drive and thought the story needed a couple of more chapters)Jan 22Jan 22
Fires I Have Known — Story and Sense MemoryWe express shock over the Los Angeles wildfires, but do we really experience the raw sense of fire without a personal memory or story?Jan 17Jan 17
Our Safe Place and the Great Fear on Maple StreetFear drives the bus these days. And that bus takes us to some very dark and dangerous places. Or as Frank Herbert said in Dune, “Fear is…Dec 19, 2024Dec 19, 2024
Otherization — Our Long History of Fear and Blame.No Matter Where You Go, There You AreNov 19, 2024Nov 19, 2024
Those Pesky Acronyms — What Do They Mean Anyway?If we are honest in ways that often we are not, we might say that acronyms make us feel everything from irritation to ignorance. They have…Sep 17, 2024Sep 17, 2024
